Jul. 16th, 2006

Snapple rises high above rivals in hot air promotion.

Snapple1"NYC became a high flying zone late last month as Snapple introduced its new line of White Teas. Three 22′ diameter helium Parabounce mini balloons were inflated on the park’s Great Lawn and members of the public were invited to "fly" up to 100′ above midtown."  Coolhunter.

The event comes to Queen Mary Events Park, San Francisco (Oakland) on Thursday, July 27.  We’ll be there. Check back for coverage.

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