In honor of the nation’s pastime (no, not Dancing with the Stars), we’ve dug up this old Pete Rose ad from the 1980’s. Remember when all it took to “play younger” was Grecian Formula, not pregnant lady pee and cadaver hormones?

And, yeah, the gambling thing is a bummer but nobody played harder than Charlie Hustle.

Apple’s latest salvo against Vista is both amusing and instructive.

This is one of the first campaigns to use two ad units to great effect. And it proves that great online branding can’t be measured by clicks alone.

Did you know that there is a Honey Bee crisis? Neither did we until Mortar’s favorite ice cream mentioned it…Haagen-Dazs has brought awareness to this cause by thanking the Honey Bees for bringing us such lovely delights as: “Cherry Vanilla”, “Rocky-Road” and “White Chocolate Raspberry Truffle”, who could live without such things? … Take a look … and while you’re at it, save the Honey Bees!

Explore here…

Imagine going to a party, but you get there late, and everyone is already wasted. You’re unfortunately sober, which is bad enough – but then some jerk gets the bright idea to put on a powerpoint presentation, and everyone proceeds to sit around it, yelling at every single slide. For two hours. And the presentation is intermittently interrupted by video clips of a bearded man in plaid raving about the Gold Rush.

That was the Addys last night. Sophie and I got suckered into going as Mortar’s sole representatives. You can’t see it right now, but I’m shaking my fist at Tim and Hugh.

On the bright side Mortar won four Addys! WOOOOOOO!!!!! YEAH!!!! IIIII"M DRUUUNK!!!!!!  (Sorry I didn’t get to yell at the presentation because I wasn’t drunk enough, so I wanted to make up for it here.)

And also there were teeny tiny lemon custard pies with blueberries on them and they were yummy.

Thank you SF Ad Club, for a valiant effort at throwing a classy ad party against all odds, and of course for our awards.

I love you guys.

And the awards go to… (insert drum roll here):

Silver: 48 Pages of Potential (a snazzy notebook we made as a holiday send-out), for Advertising Industry Self-Promotion!
Silver: St. Mary’s "Famous Last Words", for MultiMedia Campaign!
Bronze: 48 Pages of Potential, for Cinema Advertising Movie Trailers! (Wah – ?)
Silver: Playa Viva, for Consumer HTML websites!

Thank you! Thank you. We deserve every one of them. I said every one of them.  (Shut up Sophie!)