Feb. 14th, 2012

All you need is love. And this handy permission slip.

On a day that celebrates that many splendored thing called love, it feels lustfully inappropriate to treat you to this anti-valentine. Outdoor clothing retailer Moosejaw Mountaineering has whipped up a permission slip that (if your significant other complies) gives you license to “snuggle, French, or fully do it” with someone else. The downside is it might trigger a wave of stormy breakups across the nation, but the upside is clever brand awareness. Nice job, Moosejaw. And Happy V Day to all you swingers out there.


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