We've been talking a lot about beverages these past couple of days. And we're always talking a lot about brand image and the evolution of brands. So this seemed rather fitting:
Someone told us today that "Coca Cola" is the second most recognized word in the world. I wonder why…
via the Consumerist
I am in 100% agreement to what this image represents when it comes to branding and staying true to ones brand… however, I found a bit more accurate version that is more realistic – http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php – the best part is that it still proves the point and shows consistency, just in a more real life scenario! BTW… that bike poster is AWESOME. Cheers.
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