Cross the Bay Bridge a lot? Then you’ll be seeing a lot of Mortar.
If you didn't catch our mention on Adrants on Friday, then listen up: after a long, arduous journey not dissimilar to the Donner Party's, Our Reno Tahoe rebranding effort is taking a few baby steps into the public eye. If you're headed west over the Bay Bridge you'll see these billboards for the next year – so let us take a moment to say that while we strongly encourage a visit to Reno Tahoe, we strongly discourage whipping power u-turns mid-span. One board is powered by Twitter, so follow the tourist board @RenoTahoe if you're thinking of going up. Because a road trip to Reno Tahoe is great, but a road trip with a discount at the end of it is like a road trip wrapped in delicious bacon.
I’d love bacon to sponsor my next road trip. Or anything in my life for that matter.
Love the manifesto folks! Well played. Next time you’re doing one up, I’d love to be of service. (David, not buying you any more alcohol until I hear back.)
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