A scant week after overtaking Microsoft as America's second-largest company, Apple has apparently decided to retire the venerable "Get A Mac" campaign. Now, we could argue about whether this makes good business sense or not all day long, but here's the important part:
In a sea of sucktitude, "Get A Mac" consistently brought smiles to our faces. The moment we saw John Hodgman's fact-packed melon, we knew we were in for a good time. How many other campaigns can you say that about? Uh-huh. That's what we thought. Hopefully this tribute video takes a bit of the sting out.
Maybe it’s a “strategic withdrawal”, sales slip and they bring him back? I’ll bet we haven’t seen the last of the world’s greatest nerd. My favorite story about John Hodgman is what happened when he walked into the Manhattan Mac store to buy a cable just as one of his ads started playing on the store’s wall-sized screen: store-wide pandemonium.
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