Category: Guerilla Marketing
June 21st, 2006

Guerillas in the shower.

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Don’t know what this is for. Don’t really care. Shower rings maybe? Anyway, it’s just super.

The shower curtain is a nice touch.

Terrific street marketing.

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June 21st, 2006

Transparent bus shelters

AmnestytransparentAmnesty International (again).

I imagine  this is pro bono – hence the incredible images and artistic freedom.

Amnesty is the worldwide organization for human rights. It has a much bigger profile in Europe than the US. (I wonder why?).

Depressingly, these images are all too real. Donate here.

See more from the campaign here.

Amnestytrans3

June 20th, 2006

Where is the loo?

Toilets01Saatchi NY on the lack of public toilets.

(Relax, its a cut-out).

June 20th, 2006

Amnesty International (Poland)

Amnestypoland

June 18th, 2006

Get out of the dark

Img_0112
Img_0115The message "Get out of the dark" for the San Francisco Examiner newspaper is only visible at an oblique angle on this clever bus shelter.

This ad is part of an outdoor series that relies on unqiue placement to remind viewers that insight is available on their doorstep every morning. The campaign is all the smarter, as the Examiner is most often seen sitting waiting, polybagged on the sidewalk just like this bus shelter.

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for that matter.  Just who owns them is kind of unclear really.  If you
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