May. 13th, 2013

A Whiff of Something Strong.

Have you seen those giant baby fists towering over Highway 101? Who did those billboards, you ask? And where did they find a baby the size of Bigfoot?

It’s the strong start to Mortar’s new advertising campaign for Lucile Packard Children’s Hospital at Stanford. Stay tuned for more work to come.

(Also, if you see a Stay Puft Marshmallow Baby roving the streets, let us know. He owes us money.)

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