Yep. Mortar's very own Jigsaw.com has been purchased by Salesforce.com.
That's the third Mortar client to get snapped up since we started the agency, and the second to do so after completing our brand development process (Jigsaw join Rydex Investments in that honor).
Its big news for sales managers everywhere as the combination of Jigsaw's crowd sourcing genius and SalesForce's dominance of CRM come together in, dare I say it, a cloud of gloriously fresh leads.
Salesforce.com's shares jumped several % on the news.
Intelligent coverage here.