Mortar’s work for St. Mary’s Medical Center (see examples here and below) has garnered quite a bit of exposure for its use of humor in heathcare advertising.

The latest publication to feature our knee-slapping, slightly askew vision is Deliver Magazine, published by none other than the United States Postal Service.

Yes, that’s right, we cracked up the Post Office.

Kudos to the Mortar creative team! Their next project will tackle tickling the funny bones of the guards at Buckingham palace.

Mortar introduced a new advertising campaign for Boyd Gaming’s Coast Casinos: Sam’s Town, the Gold Coast, the Orleans and the Suncoast. Examples are here. And here:

The new program debuted the week of January 21, reminding local gamblers that “Knowing where to play is as important as knowing how.”

Mortar is proud to present our newest website: PlayaViva.com.

Playa Viva is a new kind of resort – dedicated to the stewardship of the land it occupies, and the community it shares. If you’re looking for a different kind of destination, check it out. Just be careful to keep the sand out of your keyboard.

…but the new Mortar ads for “Get In, Get Better, Get Going,” the groundbreaking St. Mary’s Medical Center campaign, are.

The work uses unexpected humor to promote the accessibility of St. Mary’s facilities and top-notch medical staff to busy San Franciscans. To see more of the work in question, click here.